In the face of more complex difficult tire industry why grief than ever?

“This year, the tire industry is very quiet, mixed. Hi, before 2016, the tire industry has been 4 consecutive years of growth down, but this year the industry production in the last year on the basis of rebound to maintain the growth trend; the worry is that industry is currently facing difficulties and challenges.” In October 19th, operating in the Chinese Rubber Industry Association held in Hangzhou in 2017, tire tire industry management forum, chairman of China Rubber Industry Association Deng Yali analysis, industry is currently facing the situation is more complicated than ever and serious, the enterprise must seek a new round of competition in the development of new thinking and new advantage, innovation, and challenges the crisis into an important period of strategic opportunities for development.

Deng Yali analysis, the current industry faces three difficulties. First, the price of rubber and other major raw materials fluctuated sharply, and the tire industry increased production and income without increasing profits. From June last year to June this year, natural rubber prices increased by 55.2% over the same period (the same below), and styrene butadiene rubber rose by 57.9%. And tire prices rose much lower than the price of raw materials, in which the truck radial tire prices increased by 7.23%, car tire prices rose 23.55%. In addition, the safety and environmental protection inspection storm swept across the country, resulting in carbon black, rubber additives and other raw materials tight prices Yang, tire enterprises are facing unprecedented environmental pressures, operating costs increased, profits fell sharply. 1~8 months, the Association statistics tire output increased by 8%, exports increased by 13%, export value increased by 17%, sales revenue increased by 14%, but the industry to achieve profit decline of 65%, sales profit margin was only 1.55%, inventory growth of 16%, the loss of enterprises reached 42%.

Second, tire exports frequently encounter foreign “double reverse””. Europe and the United States are China’s major export markets, the United States has repeatedly blocked China’s tires, from the car tire “special protection” to engineering tires, passenger tires, passenger tires “double reverse”, the industry spent huge financial energy, resulting in greater volatility of China’s tire exports. In February this year, the tire industry has just won the United States for my card tires “double reverse” for the first time in August, the European Union and my taxi tires launched anti-dumping investigations, launched anti subsidy survey in October 14th. The EU subsidies allegations made by all kinds of projects, including the so-called “low price” to the tire enterprises to provide land, electricity, high-tech enterprises subsidies, energy saving and clean production subsidies, the state-owned banks to provide loans and credit to the buyer and the seller, state-owned enterprises sold carbon black, synthetic rubber and nylon, including natural rubber purchase more than 80% dependent on imports.

Third, changes in policy standards such as high tariffs on natural rubber, change of composite rubber standards, formulation of mixed rubber standards and strict control of unit consumption of processing trade will have a major impact on the industry.

In the past 20 years, the association has been calling for the import of natural rubber tariffs to zero, but has not been resolved, the main reason is that the state is worried about the domestic natural rubber plantation industry was hurt. To this end, CRIA earlier this year put forward a new proposal on the downstream industry win-win: natural rubber, rubber, rubber mixing all unified import tariff of 260 yuan / ton from the amount of tax. To reduce import tariffs of natural rubber, can avoid the tire enterprises for composite rubber, mixed rubber natural rubber content to reduce conflicts, problems and difficulties, is conducive to enterprise restructuring, improve the quality and level of development, but also conducive to ensure the normal production of tire enterprises opening, ensure social harmony and stability.

The plan is based on: according to the current domestic natural rubber production of 700 thousand tons, natural rubber import tariff is 1500 yuan / ton, from the amount of tax calculation, the protection of domestic natural rubber required amount is: 700 thousand tons *1500 yuan / ton, =10.5 million yuan. In 2016, China imported 4 million 60 thousand tons of natural rubber (excluding natural rubber latex, including composite rubber and mixed rubber), according to the annual import of natural rubber is about 4 million tons, calculated the fund is 1 billion 50 million yuan /400 million tons =262.5 yuan / ton. It is suggested that the state should set up about 1 billion 50 million yuan of annual tax revenue as natural rubber special fund, and subsidize the important areas of natural rubber cultivation and research and development. Although this project has been widely recognized, but due to the national revenue and expenditure of two lines, making it difficult to implement, the recent development and Reform Commission departments have replied to the association’s views on this program.

Benefits of collaborative innovation in tire industry

Not long ago, Guo Jianlei, deputy director of the Education Department of Shandong Province, said in a news briefing that since the implementation of the “collaborative innovation program of Shandong higher education institutions” in 2013, a large number of achievements have been achieved.

According to the introduction, Qingdao University of Science & Technology led the establishment of the “green tire Collaborative Innovation Center”, Shandong Province financial special investment 23 million yuan, led the lead university investment 195 million yuan. Other cooperative units are mesnac Limited by Share Ltd, Limited by Share Ltd, Limited by Share Ltd Zhongce Rubber Tyre, a total investment of 550 million yuan. It is learnt that the innovation center has generated economic benefits of 1 billion 710 million yuan.

In March 2013, the Shandong Provincial Education Department, the provincial finance department and the provincial science and Technology Department jointly launched the “collaborative innovation program of Shandong higher education institutions””. The plan focuses on the strategic focus of Shandong’s economic and social development, and promotes collaborative innovation between universities and research institutes, industry enterprises, local governments and high-level universities at home and abroad. This project has set up 23 projects, and has cultivated and constructed 12 Shandong universities collaborative innovation centers.

Shandong Province in the first phase of the provincial university collaborative innovation center construction process, the provincial finance invested a total of 269 million yuan of special funds, leveraging multi-channel input, harvest economic benefits of 52 billion 300 million yuan.